January Newsletter: Best Customer Thought Leader Series

Richard Martino, Senior Vice President of Market Analytics and Performance Solutions at U.S. Bank

  Richard Martino has been with U.S. Bank since 1994, and has worked in both strategic marketing and product management roles. Richard has successfully bridged the chasm between analytics and store (branch in his case), in order to create stronger relationships between U.S. Bank customers and the bank itself.

Read the remainder of the interview and learn how to incorporate these strategies into your own organization